Paid search (SEA) is a digital marketing strategy that involves purchasing advertisements on search engines to appear at the top of search results. Unlike natural referencing (SEO) , which focuses on organic optimization, the SEA allows you to gain immediate visibility by paying for specific keywords. Octopus Media offers tailor-made paid SEO services as well as Monéga Boost SEA offers to maximize your online visibility.

The other name for paid SEO on Google is Google Ads (formerly Google AdWords). It is Google's advertising platform that allows you to create targeted ads and display them in search results. Octopus Media has a perfect command of Google Ads and offers Monéga Boost SEA offers to optimize your advertising campaigns and improve your return on investment.

The referencing of a website , whether natural (SEO) or paid (SEA), aims to improve the visibility of your site on search engines. SEO focuses on long-term organic optimization , while that SEA allows you to gain immediate visibility by purchasing advertisements. Octopus Media offers tailor-made services in both areas, as well as Monéga Boost SEA offers for fast and effective results.

The difference between SEO (natural referencing) and SEA (paid referencing) lies mainly in the method of obtaining visibility. SEO improves visibility organically, through the optimization of the content and structure of the site, while SEA consists of purchasing advertisements to appear at the top of search results. Octopus Media offers services in both areas to maximize your online visibility.

To reference a website for free, you must focus on natural referencing (SEO), by optimizing the content, the technique of the site, and by obtaining backlinks. Paid referencing (SEA), on the other hand, requires an advertising budget. Octopus Media helps you optimize your site for effective natural referencing, while offering you Monéga Boost SEA offers for paid visibility.

The two types of SEO are organic SEO and paid SEO. SEO aims to improve visibility organically, while SEA uses paid advertising to quickly reach the top positions on search engines. Octopus Media offers services in both areas, as well as Monéga Boost SEA offers for a complete strategy.

To do paid SEO on Google , you need to create advertising campaigns via Google Ads, targeting specific keywords and setting a budget. Octopus Media offers Google Ads campaign management services, as well as Monéga Boost SEA offers to maximize your return on investment and guarantee immediate visibility.

The price of an SEO service varies depending on the complexity of the project, the competition, and the objectives of your company. Octopus Media offers tailor-made solutions adapted to your budget, as well as Monéga Boost SEO offers for optimal results in terms of organic visibility. We invite you to contact us to obtain a personalized quote.

The budget for paid search (SEA) depends on several factors, such as the competitiveness of the keywords, the objectives of the campaign, and its duration. Octopus Media offers Monéga Boost SEA offers adapted to different budgets, in addition to tailor-made services to optimize your campaigns and maximize your return on investment.

To be visible on Google for free, you must work on natural referencing (SEO) by optimizing the content, the technical structure of your site, and by obtaining quality backlinks. Paid referencing (SEA), on the other hand, requires a budget to buy advertisements. Octopus Media supports you in SEO optimization and offers Monéga Boost SEA offers for immediate visibility.

Referencing a website , whether via SEO or SEA, is essential to improve its visibility on search engines, attract qualified traffic, and increase conversions. Octopus Media offers complete services in natural and paid referencing, as well as that Monéga Boost SEA offers to ensure you have an effective and profitable online presence.

To do SEO for a website, you need to work on content optimization, technical structure, and backlink acquisition. Octopus Media offers complete SEO and paid SEO services, as well as that Monéga Boost offers to help you achieve your visibility goals.

The best SEO combines both natural referencing (SEO) and paid referencing (SEA) to maximize visibility in the short and long term. Octopus Media offers services in both areas, as well as Monéga Boost SEO and SEA offers for an effective overall strategy.

Paid SEO (SEA) allows you to gain immediate visibility on search engines by targeting specific keywords with advertisements. It is an ideal strategy to quickly attract qualified traffic. Octopus Media offers tailor-made SEA services and Monéga Boost SEA offers to optimize your advertising campaigns.

Natural referencing (SEO) improves visibility organically in the long term, while paid referencing (SEA) uses advertisements to gain immediate visibility. The two methods are complementary. Octopus Media offers services in both areas, as well as Monéga Boost SEO and SEA offers for a complete strategy.

The advantage of SEA (paid referencing) is its ability to provide immediate visibility on search engines, which allows you to quickly attract qualified traffic. Octopus Media offers SEA campaign management services, as well as Monéga Boost SEA offers to maximize your return on investment and improve your online visibility.

SEA is particularly useful when you need immediate visibility, for example when launching a new product, a promotion, or to boost the visibility of a specific page. Octopus Media supports you in setting up effective SEA campaigns, with Monéga Boost SEA offers adapted to your needs.

Promoting a website involves natural referencing (SEO), paid referencing (SEA ), and other digital marketing techniques such as content marketing and social networks. Octopus Media offers you complete services to promote your site, as well as Monéga Boost SEO and SEA offers for an effective and targeted strategy.

SEA works by purchasing ads on search engines through platforms like Google Ads. You set a budget, target specific keywords, and your ads appear at the top of search results. Octopus Media manages your SEA campaigns professionally, with Monéga Boost SEA offers to optimize every step of the process.

SEA calculation is based on several parameters, such as cost per click (CPC), total campaign budget, and conversion goals. Octopus Media helps you calculate and optimize your SEA budget to maximize your return on investment, by offering Monéga Boost SEA offers tailored to your needs.

The disadvantages of SEA include the high long-term cost, the need to regularly manage and optimize campaigns, and the reliance on advertising budgets. Octopus Media minimizes these disadvantages by offering expert management of your SEA campaigns, with Monéga Boost SEA offers to maximize your return on investment while optimizing costs.

Paid search engine optimization (SEA) and natural search engine optimization (SEO) are two complementary strategies to maximize your online visibility. While SEA gives you immediate visibility through paid advertising, SEO builds a lasting presence by improving your organic positioning in the long term. By combining these two approaches, you can not only quickly attract qualified traffic, but also strengthen the credibility of your site on search engines.

To learn more about SEO and how to integrate it into your digital strategy, check out our SEO FAQ.

A well-designed and optimized website is essential to maximize the effectiveness of your SEA campaigns. When users click on your paid ads, they expect a smooth user experience and relevant content. If your site is poorly structured or slow, it can increase the bounce rate and decrease the ROI of your ad campaigns.

To learn best practices for website building, check out our Website Building FAQ.